1. Security and Trust
Web browsers are more concerned about their purpose to form a fortified browsing experience for everyone. The visitors gathered from HTTP sites through the forms and other online methods are the first one to get remind about "Not Secured" messages. Regardless of site content, Google will be marking all the users not using https. Pretty soon the green lock will be so commonplace that the red locks will be what stands out just like the big lock shows up at the top of your browser and catches your attention that you are surfing securely.
2. Google Ranking Factor
We invest a lot in making sure that our services use industry-leading security, like strong HTTPS encryption by default as security is a top priority for Google. HTPPs is one of the best protocols that enhance the ranking position of any websites. It is one the example of the Google ranking factors and recommended to every one.
3. Updated Browser Labels
All traffic will be served over HTTPS as the internet as we know it is moving rapidly towards a "secure communication by default". Website owners who don't upgrade to HTTPS are going to have harder times like that have ever imagined before. For those users that are not using HTTPS when users enter passwords or credit card information, they have been countered in a large part due to google chrome's not secure messages that are already displayed on sites.
4. More Conversions
A visitor completing a site goal is a general term for a word is known as conversion. The primary goal is for a user to make a purchase if you use your website to sell products. By applying HTTPs not only you will secure your website but you will also generate more conversion and visitors to and from your website. Like signing up to receive emails there are smaller conversions that can happen before a user completes a macro conversion.
5. HTTPS, a Prerequisite for AMP (Accelerated Mobile Pages)
Critical designs for real fast loading an HTML page designed to be super lightweight. Aiming to make the web better for all accelerated Mobile Pages project is an open source initiative. Beautiful and high-performing across devices and distribution platforms the projects enables the creation of websites and ads that are consistently fast.
Versatile Information Solutions (VIS) is an Australian based Digital Marketing Agency focusing on generating quality leads for business as we use proven marketing strategies to boost your profits by 20-30% in just 90 days. For more information write us at info@visnetwork.com.au or ring us at 1300-777-847.
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